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Unsettling Horror Game Horses Banned From Steam, Leaving Studio With ‘Excessive Threat’ of Closure

by 26 November 2025020
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Indie horror recreation Horses is making ready to launch on December 2 on the Epic Video games Retailer, GOG, Itch.io, and the Humble Retailer. However one place it will not be is on Steam, as a result of Steam has banned the sport for, in line with the developer, causes that stay unclear even after two years of back-and-forth with Valve. And in line with the developer, this ban appears prone to outcome within the shutdown of their total studio.

We spoke with Pietro Righi Riva of Italian studio Santa Ragione (Saturnalia, Wheels of Aurelia, MirrorMoon EP), who defined their facet of the story. In response to Riva and a detailed FAQ shared with IGN, Santa Ragione first submitted Horses to Steam in 2023, when the sport was in a very unfinished state. “We have been solely about midway by way of improvement and had scrambled collectively a construct that may very well be performed begin to end, solely to fulfill Steam’s request for a playable model to open a Coming Quickly web page, one thing we had by no means been requested for earlier than,” Riva explains. It was at this stage that Valve rejected the sport.

Nonetheless, Riva goes on to say that Valve didn’t provide any clarification as to why the sport was rejected, nor was there any alternative for the group to alter regardless of the offending content material was. Regardless of how onerous they tried, they could not get anybody at Valve to work with them to reverse the choice.

“Steam’s resolution got here with out detailed suggestions, and the ban discover didn’t cite any particular scenes or components,” Riva says. “For months we repeatedly requested what triggered the ban and acquired no reply. We additionally provided, unsuccessfully, to alter any content material deemed unfit, particularly for the reason that recreation was nonetheless early in improvement on the time of submission.”

Chasing Wild Horses

So what triggered the ban? Riva nonetheless would not know. Whereas minds could leap to Steam’s current banning of a quantity of grownup video games to adjust to sudden crackdowns from cost processors, Riva says this ban occurred lengthy earlier than that was even a dialog, and all of the content material within the recreation is totally authorized. He does have a concept, although. The automated evaluate despatched by Steam in 2023 included a hyperlink to Steam’s Onboarding Documentation, in addition to the next sentence: “Regardless of a developer’s intentions with their product, we won’t distribute content material that seems, in our judgment, to depict sexual conduct involving a minor.”

Horses, Riva says, doesn’t include any such content material. All characters within the recreation are older than 20 “as communicated by their look and thru dialogue and paperwork that you’ll encounter within the recreation.” He additionally asserts that the sport is just not pornographic. It’s, per the studio, “in regards to the burden of familial trauma and puritan values, the dynamics of totalitarian energy, and the ethics of private duty.” From the FAQ despatched to IGN:

Whereas it does include some sexual components, the intent is rarely to arouse. It makes use of difficult, unconventional materials to encourage dialogue. It invitations gamers to look at why one thing feels the best way it does, what it says in regards to the characters and techniques at work, and the place their limits lie. It’s about stress, not erotic content material. (We apologize if we obtained your hopes up for horse porn.)

What Riva thinks triggered the ban is a scene that existed within the recreation in the course of the preliminary Steam submission, the place a person and his younger daughter go to the farm. Because the FAQ explains:

The daughter desires to experience one of the horses (within the recreation the “horses” are people carrying a horse masks) and will get to choose which one. What adopted was an interactive dialogue sequence the place the participant is main, by a lead as in the event that they have been a horse, a unadorned grownup lady with a younger lady on her shoulders. The scene is just not sexual in any means, however it’s potential that the juxtaposition is what triggered the flag. Now we have since modified the character within the scene to be a twenty-something lady, each to keep away from the juxtaposition and extra importantly as a result of the dialogue delivered in that scene, which offers with the societal construction on the planet of Horses, works significantly better when delivered by an older character.

Riva says he has tried the whole lot. He has tried chatting with contacts at Valve who had beforehand labored with the studio on previous video games. In response to him, they claimed to not know the precise causes for the ban and stated it might not be potential to search out out and inform them. He is reached out to Valve many times, however has but to obtain any official clarification of what content material was offensive, nor a chance to resubmit it with out that content material. IGN additionally reached out to Valve for remark for this piece, however didn’t hear again in time for publication.

Riva additionally says he is had no points with some other platform: GOG, Itch.io, and the Humble Retailer had no points with it. Epic requested the studio to replace simply the screenshots on the sport’s retailer web page in order to not embrace nudity, which Riva says they complied with, and the sport was accepted. As for consoles, he says he is proven the sport to console companions and hasn’t heard any considerations about content material. Horses additionally has acquired PEGI and ESRB scores that will be required for console distribution. “The one cause we’ve not actively began porting the sport is lack of funds.”

Reining It In

To be clear, Horses is unsettling to say the least. I watched a colleague play some of it at a demo at Day of the Devs in 2023, and it isn’t for the faint of coronary heart. It is a few younger man who involves a farm to work a summer season job caring for horses, solely to find the horses are literally bare grownup people carrying horse head masks, chained up within the yard. Snippets from trailers present the “horses” watching what appears to be horse propaganda, being ridden by different folks by carrying them on their shoulders, being fed carrots, and being on the receiving finish of humiliation and violence. It challenges the participant to both settle for what they’re seeing and proceed to take part in it, or attempt to subvert what is going on on on the horse farm, a course of that looks as if it will likely be completely terrifying and unsightly not directly.

However Santa Ragione additionally has a stable monitor file of making and publishing creative, esoteric, disturbing video games with poignant messages, many of which have been up for awards for that very cause. Their board recreation Escape From The Aliens In Outer House was nominated for the Diana Jones Award for Excellence in Gaming. MirrorMoon EP was a finalist for the Innovation Award on the Unbiased Video games Competition after its launch in 2013. Extra not too long ago, in 2024, Santa Ragione printed Mediterranea Inferno, which gained the Excellence in Narrative Award on the Unbiased Video games Competition. And Mediterranea Inferno is only one of a handful of video games printed by Santa Ragione as half of its efforts to advertise the work of up-and-coming Italian creators, with Horses being one other instance.

Once more from the FAQ:

We’re dedicated to producing difficult, grownup storytelling. Horses makes use of grotesque, subversive imagery to confront energy, religion, and violence. We reject subjective obscenity requirements and imagine this type of moralizing censorship evokes a darker previous during which imprecise notions of “decency” have been used to silence artists. Video games are a creative medium and lawful works for adults ought to stay accessible. We respect gamers sufficient to current the sport as supposed and to let adults select what to play; lawful works shouldn’t be made unreachable by a monopolistic storefront’s opaque selections. Steam publicly downplays human curation in favor of algorithmic gross sales optimization, but intervenes with censorship when a recreation’s creative imaginative and prescient doesn’t align with what the platform house owners considers acceptable artwork. Steam’s habits passively shapes which titles builders really feel protected creating, pushing preemptive censorship.

And but, the decision stands. Riva and Santa Ragione are caught: one week till launch, and no means to publish their recreation on probably the most large PC storefront in existence.

Lengthy Faces

In response to Riva, the shortcoming to launch on Steam nearly actually signifies that Santa Ragione is finished for. The studio already was battling monetary troubles: it initially invested $50,000 once they signed the sport with its creator, Andrea Lucco Borlera. They have been hoping that gross sales of the group’s earlier recreation, Saturnalia, would assist make that cash again, but it surely did not do in addition to they’d hoped. Riva says they even lined up “an amazing bundle alternative” for Saturnalia, however needed to cancel it when Valve refused to offer them Steam keys for once more unclear causes.

Across the similar time, we have been knowledgeable that Horses had been banned and wouldn’t launch on Steam, which utterly erased our means to search out an exterior supporting writer or accomplice to fund the remainder of the sport, as nobody within the trade considers an indie recreation that can’t be launched on Steam to be viable. After two years of in search of these funds by way of conventional venues whereas attempting to get the sport unbanned, we needed to search non-public funding from mates to finish improvement, which places us in a totally unsustainable monetary state of affairs except the sport someway recoups its improvement prices.

Hopeless as this appears, Riva is not closed to the chance that Santa Ragione may very well be saved. He says if it manages to promote “tens of 1000’s of copies” with out being on Steam, they’d have the ability to break even and hold engaged on future tasks. However he is not banking on that. Ideally, he says, Valve would revert its resolution and rethink the sport, however after two years, that does not appear prone to occur both.

This double customary suggests Steam doesn’t deal with video games as artwork on par with movie.

Nonetheless, Riva says their group will not totally disappear from gaming. The group has funds put aside for six months to assist Horses post-launch with bug fixes and high quality of life updates. Riva additionally tells me that the studio has recognized this was a risk for some time now, and has been making ready accordingly. Its members have all discovered different gigs, some of that are in video games. Riva himself says he is at all times labored a number of jobs in instructing, consulting, and curation whereas directing Santa Ragione, so he plans to “do extra of that.” And Horses director Borlera is already pitching new tasks elsewhere.

Whereas Riva would like to see a miracle resulting in Horses recouping its prices and saving the studio, he says what he really desires greater than something is for Valve to be clear about its insurance policies on mature content material, which have fluctuated over time and by no means actually been clear. From the FAQ:

Alongside ultraviolent titles, Steam distributes express pornographic video games; some of these listings acknowledge the authorized gray space Steam talked about within the HORSES ban message, by stating “All characters depicted are over the age of 18” of their retailer descriptions, and but non-pornographic works like HORSES may be banned with out context. Against this, mature works with comparable or stronger themes routinely seem on mainstream streaming platforms comparable to Netflix and Amazon Prime Video, the place controversial administrators are an accepted half of the catalog. This double customary suggests Steam doesn’t deal with video games as artwork on par with movie, and intervenes with censorship when a creative imaginative and prescient doesn’t align with what the platform proprietor considers acceptable artwork.

As a ultimate phrase, Riva urges recreation builders to face up collectively to demand transparency from Steam. “I do know builders are understandably scared of voicing their complaints about Steam, however I hope we will collectively ask for higher situations to make our work extra viable and extra creatively free,” he says. “The present panorama is one the place only a few actors management the distribution of nearly all video games which might be produced, and that ought to imply they’re accountable not only for the industrial sustainability of the trade, but in addition for the expansion of video games as a creative medium.”

Rebekah Valentine is a senior reporter for IGN. Received a narrative tip? Ship it to rvalentine@ign.com.

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