Magic: The Gathering – Final Fantasy was a highly regarded enlargement to the three-a long time-outdated card recreation, and primarily based on its present offered-out standing in most native recreation shops and large-field retailers, that reputation continues to be going sturdy. Throughout Hasbro’s recent quarterly investor call for Q2 2025, the corporate revealed that the set has already develop into one of the best-promoting set within the recreation’s history–and it solely took at some point to get there.
Hasbro CEO Chris Cocks revealed through the name that Magic: The Gathering – Final Fantasy offered $200 million price of product in a single day. For reference, the earlier MTG collaboration set–2023’s The Lord Of The Rings–needed six months to achieve the $200 million milestone. Cocks went on to say that the set might have made much more on day one, however the firm “left demand on the desk.”
“We couldn’t produce sufficient,” Cocks mentioned. “I believe we elevated manufacturing runs on it 4 instances pre-launch. It was substantially–by many, many very excessive double-digit percentages–ahead of every other manufacturing run we’ve ever carried out, and we left the market wanting extra.”
These nonetheless on the lookout for Final Fantasy playing cards regardless of its present offered-out standing will likely be glad to know that Hasbro is planning to maintain manufacturing happening the set, as Hasbro CFO Gina Goetter confirmed through the name. “We’re persevering with to supply this set,” Goetter mentioned. “We expect the set itself goes to have an enormous lengthy tail.”
Whereas gamers await Final Fantasy to be restocked, the subsequent in-universe MTG set is almost upon us, because the house-opera-themed Fringe of Eternities launches August 1. After that, the Marvel’s Spider-Man enlargement will launch September 12, whereas an Avatar: The Final Airbender set will spherical out the yr on November 21.