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Ubisoft Says Assassin’s Creed Franchise ‘Exceeded Expectations,’ Driving Positive Financial Results — But While Mirage Gets a Sales Replace, Shadows Does Not

by 21 November 202502
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Ubisoft has celebrated a contemporary set of monetary outcomes that it says has been pushed by a “sturdy efficiency” for its Assassin’s Creed franchise. But whereas there’s an replace on gross sales figures for 2023’s Mirage, there is not any new determine for a way this 12 months’s Shadows has bought.

The French writer’s newest earnings report, printed this morning, covers the corporate’s efficiency over the primary half of the present 12 months: April by September. Final week, Ubisoft delayed the publication of those outcomes on the final minute, prompting hypothesis that one thing had gone unsuitable with the corporate’s large Tencent deal — although there is not any suggestion of that right now.

Ubisoft has framed the leads to a constructive gentle, with web bookings for the previous quarter “above expectations” and up 39% year-on-year. “The outperformance was pushed by stronger-than-expected partnerships,” Ubisoft famous, “and was supported by a sturdy back-catalog, each highlighting the power of the Group’s manufacturers.”

One again catalogue recreation seemingly doing very nicely is Assassin’s Creed Mirage, the collection’ return to a smaller, city-based journey that launched a couple of years in the past. In the present day, Ubisoft introduced a new 10 million gross sales milestone for the title, and mentioned its latest Saudi Arabia-funded free replace had obtained “very constructive” suggestions from followers.

But on the gross sales efficiency of Assassin’s Creed Shadows, the franchise’s blockbuster feudal Japan entry launched in March, Ubisoft was much less clear. With out offering a new gross sales whole, Ubisoft merely mentioned the sport had “benefited” from the launch of its New Recreation+ mode and up to date Claws of Awaji growth, which appears apparent. The corporate then pointed to the sport’s upcoming Swap 2 launch as an oppurtunity for it to “attain a broader viewers.” Again in July, Ubisoft mentioned Shadows had surpassed 5 million gamers, and that its efficiency had been consistent with expectations.

Outdoors of Assassin’s Creed, Ubisoft famous that Rainbow Six Siege’s dishonest points had been persevering with to quickly affect “exercise and participant spending versus expectations,” following the sport’s earlier transfer to an primarily free-to-play mannequin.

Ubisoft nonetheless expects to finalize its $1.16 billion take care of Chinese language conglomerate Tencent within the close to future, firm boss Yves Guillemot mentioned, noting that “all situations precedent have been happy.” The transaction will safe funding for Vantage Studios, Ubisoft’s new self-contained subsidiary in control of its greatest manufacturers, together with Assassin’s Creed.

Guillemot revealed that extra of those firms, termed Artistic Homes, might be detailed in January — a level at which the Tencent deal ought to presumably be sorted. After this, the longer term form of the corporate ought to change into clear, following years of inside turmoil.

“These Artistic Homes might be autonomous, environment friendly, targeted and accountable enterprise models, every with its personal management, artistic imaginative and prescient and strategic roadmap,” Guillemot concluded. “This Group-wide transformation displays our ambition to resume how we create and function in an effort to ship nice video games for our gamers and lasting worth for our companions and shareholders.”

Tom Phillips is IGN’s Information Editor. You possibly can attain Tom at tom_phillips@ign.com or discover him on Bluesky @tomphillipseg.bsky.social

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