The summer season gaming present lineup continues in August with Gamescom, and the occasion itself begins with a present known as Gamescom Opening Night Live. Geoff Keighley, who additionally heads up Summer season Recreation Fest, returns to host Opening Night Live this 12 months, and there are recreation bulletins and new trailers in retailer. On this put up, we’re rounding up all the things it is advisable learn about Opening Night Live, together with tips on how to watch, what to anticipate, how a lot publishers pay to be featured within the present, and extra.
When is Gamescom Opening Night Live?
Opening Night Live takes place on Tuesday, August 20, with the present starting at 8 PM CET. It is anticipated to run for about two hours, wrapping up round 10 PM CET. Within the US, the present airs starting at 11 AM PT / 2 PM ET. The occasion itself takes place on the Koelnmesse in Cologne, Germany, however in fact, it will likely be streamed reside world wide as properly.
The primary occasion will probably be preceded by a pre-show that begins half-hour earlier than kickoff. It is a pre-taped present and can solely stream on-line; individuals bodily in attendance on the occasion will not see it.
How to observe Gamescom Opening Night Live
Opening Night Live will stream on YouTube, Twitch, TikTok, Steam, Bilibili, X, and Fb. These platforms are topic to vary.
What to anticipate from Gamescom Opening Night Live
Viewers can anticipate new recreation bulletins, together with new trailers and gameplay reveals. Moreover, the occasion will present a “first look” on the occasions to return throughout Gamescom 2024. The present itself, which is among the many largest on the planet for video games, runs August 21-25.
To this point, Keighley has teased a spread of bulletins, together with doubtlessly the subsequent Dying Mild venture. You may watch a hype video beneath, edited personally by Keighley, to get a glimpse of what to anticipate from the showcase.
2023’s Opening Night Live was full of information and divulges, together with new trailers for Starfield and Alan Wake, whereas the present additionally debuted new footage of Name of Obligation: Fashionable Warfare III.
How a lot do corporations pay to indicate off their video games?
Opening Night Live is an enormous, huge present, and to have a recreation featured, publishers normally need to pay up, although this won’t be the case in each occasion. The published rates begin at €115,000 ($125,000 USD) for a 30-second spot and scale as much as €265,000 ($288,000 USD) for 2 minutes. Publishers are additionally required to have a sales space on the present itself or one other kind of qualifying “activation” with a minimal spend of €60,000 ($65,000 USD) to have the ability to present their video games throughout Opening Night Live.
Preserve checking again with GameSpot for the most recent, as we’ll replace this put up within the days and weeks to return earlier than the present in August.